This document contains guidance on how to structure you answers, with specific reference to 2,4,6,8,12 marks in the Unit 3 Personal and Business Exam. The document goes through what the examiner is looking for in each question and how to maximize your marks. There is information on how much to write, what to write, and how to interpret command terms such as 'explain, discuss, and evaluate'. This document has been created by a Qualified Business and Management Lecturer and Private tutor. The do...

An Exempler Response for Unit 2 Marketing Campaign, with the case study Shine Beauty provided by BTEC a mock exam in 2022. This document entails a comprehensive analysis of the marketing strategies employed by the company. The paper begins with a rationale, aims and objectives, target audience, and analysis of the research pack, and competitors, followed by an evaluation using the tools SWOT, PESTLE, and the Product Life Cycle. The second activity covers the extended marketing mix, the marketi...

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Revision notes for Edexcel (A) A-Level Economics (2015) theme 4.3 - Emerging and Developing Economies. Covers: 4.3.1. Measures of Development, 4.3.2. Factors Influencing Growth & Development, 4.3.3. Strategies Influencing Growth & Development.

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