Consumer Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Consumer? On this page you'll find 36455 study documents about Consumer.
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Summary Book Consumer Behavior - Kardes et al.
- Summary • 35 pages • 2023
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This document summarizes the following chapters from the book: Consumer Behavior (2nd edition). Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline 
 
1. Understanding Consumer Behavior and Consumer Research 
4. Consumer Perception 
5. Learning and Memory 
6. Automatic Information Processing 
7. Motivation and Emotion 
8. Attitude and Judgment Formation and Change 
9. The Consumer Decision Making Process 
10. Product Consideration, Evaluation, and Choice 
11. Behavioral Decision Theory ...
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Test Bank for Consumer Behavior Building Marketing Strategy, 15th Edition By David Mothersbaugh, Susan Bardi Kleiser and Delbert Hawkins
- Exam (elaborations) • 854 pages • 2024
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Test Bank for Consumer Behavior Building Marketing Strategy, 15th Edition By David Mothersbaugh, Susan Bardi Kleiser and Delbert Hawkins
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Test Bank for Consumer Behaviour: Buying, Having, and Being, 8th Canadian Edition by Solomon
- Exam (elaborations) • 543 pages • 2023
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Test Bank for Consumer Behaviour: Buying, Having, and Being, 8th Canadian Edition, 8ce by Michael R. Solomon, Katherine White, Darren W. Dahl, Kelley Main. ISBN-13: 8123 
 
Complete Chapters test bank included - Instant Download 
 
An Introduction to Consumer Behaviour 
Perception 
Learning and Memory 
Motivation and Affect 
The Self 
Personality, Lifestyles, and Values 
Attitudes 
Attitude Change and Interactive Communications 
Individual Decision Making 
Buying and Disposing 
Group Influence a...
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Summary Consumer Behaviour
- Summary • 43 pages • 2023
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This document contains an extensive summary from the knowledge clips and reading papers that are materials for the final exam. Also some important notes from the Q&A session are included.
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Summary of readings MCB30806 Sensory Perception and Consumer Preference
- Summary • 97 pages • 2023
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Summary of all readings of the course MCB30806 Sensory Perception and Consumer Preference
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Samenvatting van de boekhoofdstukken van Consumer Behavior
- Summary • 40 pages • 2024
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Samenvatting van de boekhoofdstukken 1 t/m 9, 14 en 15 van het boek Consumer Behavior (Schifmann) voor het vak Principles of Consumer Behaviour. Geschreven in het Nederlands.
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ALL articles for Consumer Marketing
- Summary • 32 pages • 2022
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ALL the articles for the course Consumer Marketing are summarized in one document, ready for you to rock your exam! :)
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Consumer Marketing (E_MKT_CM) extended lecture notes + summary of all required articles
- Summary • 51 pages • 2023
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This document includes all lecture notes for lectures 1 up untill 12, including a summary of all the articles for each week.
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TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition, 2024 by Michael R. Solomon, Verified Chapters 1 - 15, Complete Newest Version
- Exam (elaborations) • 1051 pages • 2024
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TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition, 2024 by Michael R. Solomon, Verified Chapters 1 - 15, Complete Newest Version 
 
Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition pdf 
 
Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition ebook 
Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition download 
 
TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian ...
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Articles Summary 2023 - Consumer Marketing, Msc Marketing VU
- Summary • 43 pages • 2023
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- $8.75
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This document contains a detailed summary of all the required articles for the course Consumer Marketing, in 2023. It includes both the articles discussed during the lecture and the ones discussed during the tutorials.
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