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D077 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024
Exam (elaborations) • 31
pages
• 2023
D077 Concepts in Marketing, Sales, and Customer

Contact Questions and Answers | Already

Graded A+| Updated| 2023|2024

Tina worked with a packaging company, Company X, to create a new method for processing

mixed paper waste into recyclable product for resale. Another packaging company, Company

Y, a competitor of Company X, has also approached and offered to help Ana develop recyclable

product for resale.

Ana knows that helping Company Y will automatically reveal the newly learned technique...
D077 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
D077 Concepts in Marketing, Sales, and Customer

Contact Questions and Answers | Already

Graded A+| Updated| 2023|2024

Tina worked with a packaging company, Company X, to create a new method for processing

mixed paper waste into recyclable product for resale. Another packaging company, Company

Y, a competitor of Company X, has also approached and offered to help Ana develop recyclable

product for resale.

Ana knows that helping Company Y will automatically reveal the newly learned technique...
Concepts in Marketing, Sales, and Customer Contact - WGU D077 Questions and Answers | Already Graded A+| Updated| 2023|2024
Exam (elaborations) • 35
pages
• 2023
Concepts in Marketing, Sales, and Customer Contact -

D077 Questions and Answers | Already

Graded A+| Updated| 2023|2024

A/B testing A marketing experiment where two variants of a campaign are tested to

see which one is most effective

Accommodation Style of handling conflict focused on empathy over self-interest

Adaptive selling Using social styles to customize a sales approach to the specific customer

Administered Vertical Marketing System Cooperation between levels of a

distribution cha...
Concepts in Marketing, Sales, and Customer Contact - WGU D077 Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
Concepts in Marketing, Sales, and Customer Contact -

D077 Questions and Answers | Already

Graded A+| Updated| 2023|2024

A/B testing A marketing experiment where two variants of a campaign are tested to

see which one is most effective

Accommodation Style of handling conflict focused on empathy over self-interest

Adaptive selling Using social styles to customize a sales approach to the specific customer

Administered Vertical Marketing System Cooperation between levels of a

distribution cha...
WGU D077 Unit 4 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024
Exam (elaborations) • 38
pages
• 2023
WGU D077 Unit 4 Concepts in Marketing, Sales, and

Customer Contact Questions and Answers | Already

Graded A+| Updated| 2023|2024

Which scenario represents personal selling?

- The marketing department uses the four Ps to determine the brand message.

- A customer orders a product online using a website.

- A customer goes to a pet store and discusses the best type of turtle food with a

salesperson.

- The marketing team collaborates with the sales organization to develop appropriate

tools f...
WGU D077 Unit 4 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
WGU D077 Unit 4 Concepts in Marketing, Sales, and

Customer Contact Questions and Answers | Already

Graded A+| Updated| 2023|2024

Which scenario represents personal selling?

- The marketing department uses the four Ps to determine the brand message.

- A customer orders a product online using a website.

- A customer goes to a pet store and discusses the best type of turtle food with a

salesperson.

- The marketing team collaborates with the sales organization to develop appropriate

tools f...
WGU D077 Questions and Answers | Already

Graded A+| Updated| 2023|2024

The role of marketing in a firm's business strategy. The role of the company's marketing

department is to ensure that the company and its products provide value to the customers it

wants to attract.

Name the 6 steps in the sales process Prospecting and Qualifying

Approaching customers

Presenting and demonstrating the product

Handling objections

Closing

Following up

Product Life Cycle Introductory: Low sales, Litt...
WGU D077 Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
WGU D077 Questions and Answers | Already

Graded A+| Updated| 2023|2024

The role of marketing in a firm's business strategy. The role of the company's marketing

department is to ensure that the company and its products provide value to the customers it

wants to attract.

Name the 6 steps in the sales process Prospecting and Qualifying

Approaching customers

Presenting and demonstrating the product

Handling objections

Closing

Following up

Product Life Cycle Introductory: Low sales, Litt...
WGU D077 Pre-Assessment Questions and

Answers | Already Graded A+| Updated|

2023|2024

What uncontrollable marketing element provides user input as to how the company

delivers upon its value proposition? - Consumer feedback

Which controllable marketing function should a company use to achieve its firm-

level goals and to satisfy the target customers' needs and wants? - product

Which controllable element is included in the marketing mix? - prodcut

A marketer introduces a tutorial video fe...
WGU D077 Pre-Assessment Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
WGU D077 Pre-Assessment Questions and

Answers | Already Graded A+| Updated|

2023|2024

What uncontrollable marketing element provides user input as to how the company

delivers upon its value proposition? - Consumer feedback

Which controllable marketing function should a company use to achieve its firm-

level goals and to satisfy the target customers' needs and wants? - product

Which controllable element is included in the marketing mix? - prodcut

A marketer introduces a tutorial video fe...
WGU D077 Module 1(lessons 1-6) Questions and

Answers | Already Graded A+| Updated|

2023|2024

marketing - business function that identifies, satisfies and retains customers through

a set of activities related to creating, communicating, delivering and exchanging

offerings that have value to the customer

Purpose of Marketing - sell a company's products/services - communicate the value

of product/service - communicate with customers and address their wants and needs

Marketing function - de...
WGU D077 Module 1(lessons 1-6) Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
WGU D077 Module 1(lessons 1-6) Questions and

Answers | Already Graded A+| Updated|

2023|2024

marketing - business function that identifies, satisfies and retains customers through

a set of activities related to creating, communicating, delivering and exchanging

offerings that have value to the customer

Purpose of Marketing - sell a company's products/services - communicate the value

of product/service - communicate with customers and address their wants and needs

Marketing function - de...
WGU D077 Concepts in Marketing, Sales, and Customer Contact Test Questions and Answers | Already Graded A+| Updated| 2023|2024
WGU D077 Concepts in Marketing, Sales, and Customer Contact

Test Questions and Answers | Already Graded A+| Updated|

2023|2024

Which scenario represents personal selling?

- The marketing department uses the four Ps to determine the brand message.

- A customer orders a product online using a website.

- A customer goes to a pet store and discusses the best type of turtle food with a salesperson.

- The marketing team collaborates with the sales organization to develop appropriate tools for

...
WGU D077 Concepts in Marketing, Sales, and Customer Contact Test Questions and Answers | Already Graded A+| Updated| 2023|2024
Last document update:
ago
WGU D077 Concepts in Marketing, Sales, and Customer Contact

Test Questions and Answers | Already Graded A+| Updated|

2023|2024

Which scenario represents personal selling?

- The marketing department uses the four Ps to determine the brand message.

- A customer orders a product online using a website.

- A customer goes to a pet store and discusses the best type of turtle food with a salesperson.

- The marketing team collaborates with the sales organization to develop appropriate tools for

...